

1
Why Paid Facebook and Google Advertising Matters
Google Ads and Facebook Ads have become indispensable tools for companies trying to remain competitive in the digital environment since billions of users search, browse, and interact everyday across these platforms. The following explains their significance:
2
Excellent Audience Reach
While Facebook claims about 3 billion active users per month, Google manages over 8.5 billion searches every day. These sites allow you access to a worldwide audience actively looking for goods or interacting with content.